The Association of Accredited Advertising Agencies (4A’s), a non-profit organization dedicated to advancing the Marketing Communications and Advertising industry in Sri Lanka, is thrilled to announce its partnership with the Digital Marketing Association of Sri Lanka (DMASL) as the Official Creative Resource Partner for the Sri Lanka Digital Summit 2023. The summit, a highly anticipated event in the digital marketing industry, is scheduled to take place on July 4th at the prestigious Taj Samudra Colombo.
The 4A’s plays a vital role in elevating the stature of the marketing communications and advertising industry in Sri Lanka. With a mission to nurture talent, promote creativity, and advocate for ethical advertising practices, the 4A’s is committed to providing leadership and fostering a deep understanding of the usefulness and scope of advertising and other marketing communication tools in today’s fast-paced business world. By driving excellence and safeguarding the interests of its members, the 4A’s serves as their voice and works tirelessly to promote the industry’s growth and development.
Alann Lopez, President of the 4A’s, expressed his excitement about the partnership, stating, “We are honored to partner with the Digital Marketing Association of Sri Lanka as the Official Creative Resource Partner for the Sri Lanka Digital Summit 2023. The 4A’s is committed to driving excellence in the marketing communications and advertising industry, and this collaboration presents an excellent opportunity to showcase the power of creativity and innovation in the digital realm. We look forward to contributing our knowledge and resources to help make this summit a resounding success.”
The partnership between the 4A’s and the Digital Marketing Association of Sri Lanka signifies a shared commitment to advancing the digital marketing landscape in Sri Lanka and fostering a culture of excellence and creativity. Together, they aim to provide industry professionals with a platform to exchange ideas, gain valuable insights, and inspire the next wave of innovative digital marketing strategies.